Here at Speedway our Speedy Rewards team rotates a support phone for any serious problems. Usually it's an Oracle Split-Brain, though we have that under some control. Today it was a little different. I received a call from one of our business clients asking for help in looking up a customer's information and needed some help. Didn't seem a Level 3 support, urgent matter, but whatever. Turns out there is a deceased individual somewhere in a bordering state and all he had on him was our Speedy Rewards card. The police had contacted our office for help.
Just another reason never to leave home without your card.